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6 July 2022

Event Planning Ideas: How To Plan An Event?

Anyone who has tried to organise an event knows it is not always a simple task. There are a lot of different factors to consider, from the guest list and menu to entertainment and décor. However, it is possible to organise a successful event with careful planning.

So if you’ve ever caught yourself asking:

How do I start planning an event?

What does an event checklist include?

“Do I have any roadshow planning ideas?”

What are the steps to plan a birthday party?

This guide to planning an event is for you!

1. Type of event 

The first step is deciding on the event type you would like to host. Will it be a casual get-together like a party or a more formal affair like a corporate function? Next, think of the purpose of the event. What is the point of it? Are you trying to raise awareness for a cause or are you simply trying to celebrate something special? 

2. Timeline for planning and executing the event 

How much time do you have? This is the next question you need to answer when you start planning an event. Whether you have weeks, months, or even years, knowing the timeline is crucial for ensuring everything runs smoothly. 

Depending on the size and scope of the event, the timeline can vary significantly. It may only be necessary to plan a few weeks in advance for small events. However, it may be better to start planning several months or even a year in advance for larger events. Keep in mind things like holidays and other events that might conflict with your chosen date. 

You'll also want to think about how long your event will last. Will it be an all-day affair or just a few hours? This will help you determine how many activities to include and how much time to allocate for each one. Factors that affect the event time include:

  • How many activities are included and how long each one will take
  • Time for your guests to arrive and depart
  • Buffer time in case things don't go according to plan

Once you have an idea of the overall tone and know what you're trying to accomplish, you can start to focus on the details and narrow down your options.

3. Budget for the event 

Any successful event begins with a well-planned budget. Create a list of all potential expenses and itemise them to determine the overall cost of the event, including venue rental, food and beverage catering, entertainment games, decorations, and transportation. 

After you have a total figure in mind, you can begin to allocate funds to different areas of the event. For example, you may want to set aside a larger percentage of the budget for food and drinks as this is often one of the most critical elements of any event.

If your budgeted costs exceed your current resources, you may need to fund-raise to cover the remainder. 

4. Promotion of the event 

To host a successful event, you need to get people interested in attending it. Carefully consider your target audience by thinking about their interests and needs. By using a combination of the below event advertising strategies to target them, you can generate interest and excitement for your event. 

  • Promote the event through digital marketing like social media and email as well as traditional marketing like print materials and television ads. 
  • Curate a list of potential attendees before reaching out to these individuals and inviting them to the event.
  • Create compelling reasons for people to attend the event, such as an exclusive giveaway on the Spin The Wheel machine or a discount for early bird tickets. 

Remember to start your promotion early. This will give people time to clear their schedules and make arrangements to attend.

5. Vendors for catering, entertainment, and rentals

Catering, entertainment, and rental companies can make or break an event, so it is vital to do your research. Ask for recommendations from friends and family as well as read online reviews. 

Once you have a few options, reach out to at least three vendors and get quotations. Be sure to ask about hidden fees and add-ons as these can quickly increase the price.

By taking the time to plan your event carefully, you can ensure that it goes off without a hitch.

The Carnival Fair is a one-stop party and event company in Singapore. For parties, we have different types of party packages and live food stations that take the hassle out of planning. For corporate events or roadshows, we provide customisable event equipment like photo booths and prize redemption machines as well as fringe activities like emcee hosting and roving mascots. Take a look at the successful parties, roadshows, and functions we hosted or contact us to find out more!

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